CUSTOM DESIGNED BRIDAL MAKEUP
This course was designed for those that are serious about a bridal makeup business, regardless if they are currently working with brides or just have a desire to do so. Discover 12 things that dictate how to custom design each individual bridal clients makeup look, including the key factors to determine the selection of all product formulations as well as color choices. Learn what you need to discuss with the bride prior to her preview consultation and at the preview to gain your brides confidence, trust as well as expand the sale of your services.
The average wedding day is about thirteen hours from the time a brides makeup is done until the last guests leave the reception and she is alone with her husband on her wedding night. Besides the obvious fact that a bride should look fresh and amazing in person, it's also critical that her makeup application is extremely long lasting. The makeup must look great in the brides video as well as in her precious (and very costly) photographs. Wedding photos are most often taken at all different times of day, both indoor and outdoor as well as with and without a flash. Creating a makeup that actually looks appropriate in all types of lighting, at various times of day and evening, that is also designed from the best colors, textures, coverages and formulations for each individual clients skin type, coloring and bone structure can only be learned from those who’ve mastered it themselves. Although brides are a common client for makeup artists that work in retail and salons, most do not have the necessary knowledge to truly excel in their field.
Learn how to understand the challenge of interpreting the best makeup colors for each of their bridal clients regardless of the constantly changing light they will be seen in. Students will also be taught how to determine which makeup brands and products are photo-friendly and what to avoid as a professional. This course is a must for those that desire to take their business to the next level and deliver better results than their competition.
Many people teach bridal makeup & marketing… but they have not successfully mastered the industry like Donna Mee. She shows artists everything she learned through decades of trial and error, which took her from a dozen wedding bookings a year to earning six-figures a year. At the height of her bridal business, Donna had a large team of hairstylists, makeup artists and staff that was bringing in as much as $30,000 a month in business for her makeup studio. Today, the bridal makeup industry is larger than ever before and technology has made it even easier to become successful. Learning from someone that does makeup for a living is good, but learning from someone who’s achieved maximum success within the bridal industry is a smarter investment.
Donna Mee is a 37 year-veteran Makeup Artist, Educator and Beauty Entrepreneur. After honing her skills working in print, runway and television, she now specializes in beauty makeup for print and teaching international educational tours. She is known for developing extremely advanced techniques and application skills known as ‘The Donna Mee Makeup Methods.’ She is considered the number one artist in corrective beauty makeup and one of the top beauty educators in the world. Donna is often referred to as the Beauty Prodigy due to her self-discovered methods and her extreme passion for generating successful artists through her training.
Donna is known for her commanding presence and her ability to articulate complex science and theory in a way that is easily understood She has a gift for painting a picture with her words, analogies and stories in which she delivers with conviction and humor. Her passion for beauty is evident and contagious as she passes out major ‘light bulb moments’ that positively alter the outcome of artists’ work and success. Therefore, her training is considered imperative for those whom are serious about mastering their craft.
Some of Donna’s resume credits include working with Arnold Schwarzenegger, Brendan Frazier, Cindy Crawford, Jennifer Tilly, Joanna Krupa, Judith Light, Kevin Costner, Mandy Moore, Prince, Queen Latifah, Rachel Hunter, Raquel Welch, REM, Steven Tyler, and Tony Danza. As well as working with top designers such as Christian Dior, Christian Lacroix, Gianfranco Ferre’, Maggie Barry, Richard Tyler, Tommy Hilfiger, and Valentino. And the following print publications, BASIC Magazine, Beauty Biz, de Vour, Digital Photo Pro, GQ, Harpers Bazaar, In Style Weddings, Marie Claire, Martha Stewart Weddings, ME, People, Professional Beauty Magazine, Skin Inc., Vogue Italia, Women’s Wear Daily.
Donna is also responsible for discovering Make Up For Ever and bringing them to the United States which led to their abundant growth before being bought by Louis Vuitton/Moet Hennessy. She opened her makeup studio in 1995 followed by a makeup artist agency and a makeup brush line in in 1996, and launched her Academy 1997, Donna's school, Empire Academy of Makeup, had the highest success rate percentage of working graduates than any other makeup school in the USA for the entire 18 years of existence. Working and aspiring artists traveled from all over the globe to learn Donna's methods in makeup and industry marketing that launched thousands of successful careers. She closed the Academy, Agency, Store and Studio in 2014 to semi-retire.
Her reputation as a top beauty expert and business entrepreneur has transitioned into writing magazine articles, being published in a medical journal, giving television, radio, magazine and blog interviews, consultant work for industry related companies and teaching several courses a year. Today, Donna is focused on bringing her unsurpassed curriculum and success skills to the millions of artists that were never able to travel to her. In order to achieve this, Donna had created training webinars and live broadcasts that can be viewed from anywhere in the world. In addition, she travels to exciting locations and exotic destinations teaching Beauty Boot Camps and Master Classes that range from 4 days to 6 weeks of intensive training.